Client: FLHIP (Fresh Leads for Hospitality Industry Providers)
Agency: Vero Web Consulting
Location: U.S. Nationwide
Background
FLHIP.com began as a Joomla-based platform developed over a decade ago, delivering fresh leads to vendors in the hospitality space. The original system—thoughtfully built and maintained by its previous developer—served its purpose faithfully for many years, providing subscription-based access to curated lists of new restaurant openings.
This stable and trusted foundation allowed FLHIP to build a loyal user base and establish its reputation in the market.
However, as the industry evolved, so did the need for:
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Faster data delivery
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Expanded national reach
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Enhanced mobile usability
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Automated workflows to reduce manual overhead
Challenge
The goal was not just to rebuild FLHIP, but to honor its legacy while reimagining its future. The client needed:
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A fully modern platform to support mobile and desktop users
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Automated lead generation with nationwide coverage
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Smarter subscription flows and better data presentation
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The ability to scale through enterprise licensing and white-labeling
Solution
Vero Web Consulting led the development of FLHIP 2.0, a WordPress-based Progressive Web App (PWA) powered by artificial intelligence and automation — a transformation that preserved the platform’s core mission while upgrading its capabilities for a new era.
AI-Powered Automation
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Custom-built scraper using OpenAI for content enrichment
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Extracts and verifies new restaurant openings in real time
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Over 95% reduction in manual labor while boosting accuracy
PWA on WordPress
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Migration from Joomla to a Progressive Web App (PWA) on WordPress
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Enhanced performance, offline access, and mobile compatibility
Enterprise Licensing & White-Labeling
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Developed a modular backend that supports white-labeled front ends
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Organizations can license and rebrand the platform with private access to specific zones or data sets
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Tailored dashboards and report generation for enterprise clients
Smarter Subscriptions & UX
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Role-based access, dynamic lead filtering, and user-specific dashboards
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Lead previews for trial users; full access behind paywall
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Clean, map-based interface with simplified navigation
Conclusion
With FLHIP 2.0, Vero Web Consulting delivered a future-ready platform that automates quality lead generation and creates licensable, white-labeled solutions for large organizations. The result is a scalable system poised for national expansion with minimal operational overhead.
